Articles on: About SEO

What's traffic and why it is important?

Website Traffic refers to the volume of users visiting a website.
How many people visit a website will depend on the website’s purpose, the visitors’ own goals, and the way in which they discovered the site.

Website traffic is important for many reasons:

The more people see your website, the more potential customers you will acquire.
The number of visitors to your website becomes the number of opportunities for your business at: Giving an Impression, Generating Qualified Leads, Sharing Your Brand, and Building Relationships.

There are many types of web traffic, The most important traffic type is "organic search traffic"

What is organic search traffic?

The term “organic traffic” is used for referring to the visitors that land on your website as a result of unpaid (“organic”) search results.
In other words, visitors come from search engines such as Google!

Why Organic search traffic is important?
Users typing a query in a search engine have a very specific intent and if you can provide them with a solution or answer to their question, you will more likely gain a new customer, email subscriber, or follower.

Users trust Google and websites that rank in the top positions of Google organically are trusted by users. This means that is more likely to convert an organic visitor than a visitor coming from social media or other mediums.

So, How to increase your organic search traffic?

Updated on: 22/03/2023

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